check your pockets

REQUEST FOR CLASSIC BOOK ADVERTISING

Dwight Garner, a senior editor at The New York Times Book Review, is compiling a visual anthology, for Ecco Press, of classic book advertising. A good deal of this material is coming from print venues like The New York Times and The New Yorker, but he would welcome advice about other places to look, or advice of any kind. He is reachable at: garner@nytimes.com

To help define exactly the type of ‘classic book advertising’ he is seeking, here is a piece he put together, a slideshow, that shows the type of advertising of books he is seeking, from all ages, not just present:

http://papercuts.blogs.nytimes.com/2007/06/11/book-ads-the-golden-age-1962-1973/

Ed Smith Books, ABAA

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